Product shot so the material reads. Leather looks like leather, acetate looks like acetate, and a lens looks like glass rather than a grey shape. Material is most of what an accessory is selling.
A range that hangs together. Twenty frames or forty pairs shot to one standard, so a lookbook reads as one collection rather than a series of separate days.
Accessories are bought on detail. The stitch, the hinge, the finish on a temple tip. Those are the things a customer zooms in on before deciding, and they either survive into the photograph or the decision gets made on price instead.
For anything sold online, the image is doing the work a shop assistant would do in person. It has to answer the question the customer would have asked.
Oliver Peoples. Garrett Leight. Michael Kors. Tommy Bahama. Hoorsenbuhs eyewear. Homer leather goods. Clarks. Bajio. Lucky Brand. True Religion.
Related reading
Oliver Peoples. Garrett Leight. Michael Kors. Tommy Bahama. Hoorsenbuhs eyewear. Homer leather goods. Clarks. Bajio. Lucky Brand. True Religion.